A cooler that makes Earth (and you) very happy. The ECOCOOL Latitude 90 Roller Cooler is the first of its kind to be made with recycled post-consumer recycled resin! This cooler is insulated with THERMECOOL eco friendly technology, an innovative foam which lowers CO2 and VOC emissions, making it 50 times better for the planet! In addition to its vast 137 can capacity, this cooler features built-in cup holders, molded-in fish ruler, flip-up tow handle for easy pulling, and over-sized durable wheels perfect for all-terrain transport. A media port offers a safe parking station for mobile devices! Decorate it to reflect your brand with UV DTF or Vinyl imprinting. Made in the USA.