Birdie Sanders and 7 Other Hot Political Promotions
April 4, 2016 |
With the presidential election heating up on both sides of the political spectrum, it's the merchandise and promotional products that really give a presidential candidate an extra edge. While the classics, like T-shirts, bumper stickers and pennants are still appreciated, unique campaign promotions set the pace. Here, we've rounded up a handful of political promotions…
Is the NFL Revolutionizing Sports Merchandise?
April 3, 2016 |
With fans wanting instant access to the latest sports merchandise, the NFL is trying to set a new standard. Partnering with Fanatics, the NFL has extended its deal and set up new guidelines to sell "Micro Moments" to consumers as soon as possible. The NFL knows fans want to immediately revel in moments like Odell…
ISIS Now Selling Branded Baby Apparel
April 2, 2016 |
The Business of Fashion conducted a lengthy investigation into the recent surge of ISIS-branded merchandise online. Available for purchase from a number of online retailers and physical marketplaces, the various articles of clothing feature ISIS symbols and slogans, like the Shahada and the prophet's seal. None of this is all that surprising, considering the terrorist…
May Calendar of Events
April 1, 2016 |
For promotional products, it's important to always know what's coming. From holidays to national events, this calendar of events has everything you need to know. To keep on top of May events, reference this calendar for month-long, week-long and daily observances. With spring officially here, it's time to celebrate all those May flowers. It's important…
Bieber's T-shirt Blunder and 6 More Terrible Merchandise Typos
March 28, 2016 |
It happens all the time: you're sending an email to your coworkers, and you accidentally type "Send your sandwich ogres to me by 11:30 a.m." Your coworkers laugh about it, and maybe nickname you the "sandwich ogre" for a few days, but that's usually the extent of the mistake. However, if you're buying promotional products for…
You'll Never Guess What the University of Wisconsin Put on a T-shirt
March 24, 2016 |
We'd be lying if we didn't admit that our favorite part of March Madness is the fierce rivalries among the participating universities. As such, the promotional merchandise the schools print throughout the competition usually end up being hilarious and perfectly crafted. Still, though, we were pretty shocked to see what the University of Wisconsin printed…
Hershey's Puts a Unique Spin on SXSW Promotions
March 23, 2016 |
Most music festivals feature a slew of promotional products: tote bags, branded water bottles, T-shirts, posters, and more. But when festival-goers are hopping from one tent to the next to enjoy the show, a lot of those promotional products can wind up left behind or in a trash can. According to Adweek, Hershey's Take 5…
5 Ways to Use Promotional Products Toward Your Marketing Goals
March 22, 2016 |
Promotional products might be a new venture for your business, or something you tried in the past with little recognized success. However, if used properly, promotional products can mean the difference between a potential client choosing your business over a competitor. 1. Giveaways You're at a trade show, your booth is nicely set up, but…
5 Social Media Best Practices
March 22, 2016 |
Your company might have a Facebook page or a LinkedIn profile, but unless you're leveraging those profiles to gain new readership, they're not doing your business any good. Although, you might not be ready to completely overhaul your social media presence or hire someone who can, there are a few tips and tricks you can…
Email Creative March Madness: Final Four
March 22, 2016 |
One of the best parts of March Madness is that businesses take the opportunity to create their own bracket fun. From "What's the best sandwich in the United States?" to "Which college has the best mascot?" ...the fun never stops. Target Marketing is taking the bracket challenge to email marketing, and the winners may surprise…